Tagged: Email Marketing

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The Good of Giving it Away

The phenomenon of downloads has gotten a lot of press that has indicated that people who seek to download things for free from the internet are stealing and are bad people. But the truth...

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Mistakes Made In Email Opt-In Usability

The reader needs motivation in order to subscribe for emails from a company. This is the very first step towards increasing the email opt-in rate. The website should have display the benefits of subscribing....

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Strategies for Email Marketing

Any marketing to be successful requires a particular strategy to be followed. Hence, email marketing also involves using some strategies. The biggest advantage of using email as a marketing strategy is personalization and segmentation....

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Tips on Reducing Number of Email Bounces

Reducing and managing the number of email bounces has never been so critical for an email marketer. Frequent managing of email bounces reduces the email delivery costs and boosts the conversions and transactions. This...